We caught up with our busy founder, Adrian, on her birthday (which happens to be National Make A Difference Day!) to chat about Motherhood, becoming an entrepreneur & inspiration.
Adrian’s full hearted approach to business & motherhood is what fuels Cat & Dogma. Her passion for prosperity for the planet & humankind is as inspiring as it is soulful.
Q: Why did you start Cat & Dogma?
A: After owning a conventional cotton children’s brand prior to Cat & Dogma I learned so much about the reality of the product and its lasting and damaging effects on the environment. We all seem to think cotton is a natural fiber but it is one of the most toxic. Conventional cotton represents less than 3 percent of the world’s agriculture, yet accounts for 25 percent of the most harmful insecticides and 10 percent of the most toxic pesticides used in agriculture. Fashion, next to Big Oil is the second leading polluter in the world. No to mention these factories have no social standards in place for their workers. It’s hard to support industries like this and even harder to be involved in it. I couldn’t sleep at night. I started Cat & Dogma to do something good, something that helped the planet and people thrive…to be one small step toward a better future for our children.
Q: Where do you find inspiration for your patterns?
A: Inspiration comes from all over. I would say my biggest inspiration is travel but animals definitely have a presence in our print stories. Mainly dogs! We are a dog family. In fact my chihuahua goes everywhere I go. She even has her own bed in our fulfillment space.
Q: Cat & Dogma is ethically made + certified by the Global Organic Textile Standard. Why are upholding these standards so important?
A: Global wellness is everything to me. It’s my job as an American woman with rights and certain advantages to empower other women with the work I do. This means working with a supply chain the offers advancement for women, programs for children, and a living wage for their workers. They all must be certified by GOTS. I will not compromise these values for profit. There is no reason everyone shouldn’t thrive in a healthy global community. Our customers want authenticity and transparency, so we plan to give it to them.
Q: Being a Mother + an entrepreneur you have got your hands full. What are a few wellness practices that you can’t live without?
A: Yes, it is difficult but worth it. As an entrepreneur and mom I have to find balance. I try to implement daily practices to keep myself healthy. I cant mom or work if I’m a mess. I start with coffee and daily exercise even it’s only 20 minutes. I plug in a couple of yoga classes a week and a meditation practice. Again even if its only 5 minutes its the thing the saves me. I spend as much time as I can with my son. If work things have to wait, I let them wait. I really love being a mom, its 100% who I am.
Q: A piece of advice for new Mamas?
A: My advice to new Mama’s is take care of you! You can’t do anything well if you don’t take care of yourself. Go for walks outside, do things that make you happy and don’t feel guilty. Your babies are relying on your best version of yourself.
Q: A piece of advice for new entrepreneurs?
A: Entrepreneurs are risk takers but also somewhat of control freaks. I am finding that in this ongoing journey that I cannot possibly do everything. Delegate, delegate delegate! I think after 3 years we have a rock-star team that continues to grow. Trust people even though you may occasionally get burned. And find a good mentor; someone who has been there and done that. Don’t get discouraged and don’t ever give up. Entrepreneurs are dreamers. Dream big!